Hey, I’m Aaron.

I’m a designer leading activation growth design at Constant Contact. Here’s what I’ve been up to.

Recent Projects

Jan 9, 2026

Constant Contact

Initial results show 24% lift in send completion, improving activation

Schedule Page

Coming soon

Growth ExperimentDesign lead

By lowering cognitive overhead and improving send flow, early results from this experiment are showing an improvement in trial user sends, improving heavy drop off rate.

Dec 15, 2025

Constant Contact

+69% increase in first email sends by streamlining mobile web activation flows

Mobile Web Experience

View project

Growth ExperimentDesign lead6-day turnaroundFigma Make

Reduced cognitive overhead across creation, sending, and required setup steps to accelerate activation without impacting monetization.

Accelerating Insight and Execution with AII use AI to search and understand data, ideate and iterate design, stay organized, and build.

Data analysis

I connect Cursor to Snowflake through an API to explore, query, and understand user behavior data, making design decisions based on raw usage patterns.

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Snowflake

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Design ideation

I use AI to rapidly ideate and iterate on design concepts, from early exploration through high-fidelity refinement, across Cursor and Figma Make.

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Figma Make

Organization

I connect to Jira and build personal dashboards that surface real-time project data, helping me create tasks, track progress, and stay organized across workstreams.

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Jira

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Building this site

I built this portfolio as a React app in Cursor, from layout and components to interactions and deployment, using AI as a development partner throughout.

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React

ModeLight

Roundness

16px

Nov 3, 2025

Constant Contact

2x creator-to-sender conversion and +125% lift in second email sends

Mobile Email Editor

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Growth ExperimentPatent PendingDesign lead

Adapted a previously validated native editor into a robust mobile web system to strengthen the send–refine–send behavior tied directly to activation and revenue.

Nov 19, 2025

Constant Contact

+11.9% lift in file upload adoption by reducing friction in high intent workflow

Contacts Upload Experience

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Lead growth designer~ 24,000 monthly usersStatsig in 1.5 weeksGrowth Experiment

Simplified upload, mapping, and consent flows to eliminate false completion signals and increase list growth in a high-intent moment.

May 12, 2025

Constant Contact

+140% increase in post completion and +81% increase in feature adoption

Social Management

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New Feature

Reduced friction in cross-posting by unifying account selection, clarifying posting states, and guiding users on what to publish, improving speed, confidence, and daily usage.

Nov 24, 2021

Constant Contact

21% lift in trial user activation + conversions

Brand Kit

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Feature400,000+ users

Replaced manual brand configuration with a guided, automated system that maps logos and colors intelligently, reducing setup friction while preserving user control.

Personal Projects

I create AI-powered tools to streamline my daily tasks.

Flowki

A focused, lightweight task system designed to help individuals plan clearly, execute consistently, and ship daily without complexity.

Figma Make

Supabase

Flowki preview

Pro UX Kit

A practical toolkit of high-leverage UX frameworks, templates, and prompts designed to help product designers think sharper, move faster, and communicate at a higher level.

Figma Make

Pro UX Kit preview

In Development

DeskFit

A simple, desk-friendly fitness app that builds daily mobility, strength, and hydration habits for people who sit most of the day.

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XCode

DeskFit preview